We do a quick breakaway this week on a fun topic - boybands! Why is J-Pop and K-Pop so globally popular? What’s the difference between American, Japanese, and Korean boybands anyway? K-Pop is known for their perfectly choreographed and intricate dancing with pitch perfect singing; while J-Pop aims to be your boyband next door. But you might be surprised to learn that they arose out of very different sociopolitical contexts! Each genre has quite an interesting history in relation to trade, economy, and globalization. We discuss the idea of soft power, and how various industries use their cultural products to become a cultural force around the world.