PEMBA ON-DEMAND

Breaking Barriers in Medicine – The Rise of Direct Specialty Care with Dr. Rinku Mehra

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In episode 31 of "Pemba on Demand," host Dr. Norman A. Chapin revisits the podcast's inaugural live stream with guest Dr. Rinku Mehra, a pediatric endocrinologist and founder of a direct specialty care practice. Dr. Mehra shares her journey from a corporate job to establishing her own practice after obtaining an MBA. She discusses challenges in traditional healthcare, such as limited access to specialists and patient dissatisfaction. Embracing telemedicine and a concierge model, Dr. Mehra emphasizes personalized care and patient education. The episode highlights her innovative approach to healthcare and future plans for expanding her practice.

Show Highlights:
  • Dr. Rinku Mehra's background and training in pediatric endocrinology.
  • Transition from a corporate job to founding an independent direct specialty care practice.
  • Challenges faced in traditional healthcare delivery, including access and patient dissatisfaction.
  • Adoption and benefits of telemedicine in improving patient engagement and satisfaction.
  • Implementation of a direct care model that emphasizes transparency and personalized care.
  • Focus on patient-centric approaches, including extended appointment times for better understanding of patient needs.
  • Plans for expanding telemedicine services and incorporating additional physicians into her practice.
  • Use of social media for patient education and combating misinformation in healthcare.
  • Creation of educational resources for parents regarding nutrition and health conditions.
  • Reflections on pursuing an MBA and its impact on her career and practice model.

    • Links and Resources:

    • Physician Executive MBA at the University of Tennessee
    • Dr. Norman A. Chapin on LinkedIn
    • Rinku Mehra on LinkedIn
      • ...more
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      PEMBA ON-DEMANDBy Physician Executive MBA at the University of Tennessee