Your vision is one of the most crucial things to being able to get an idea to the stage where it it ready for the market. The issue becomes more when we don't know how to develop these ideas and how to execute on the vision. In this episode of It's Hard But So What we sit with guest Brian Weinert, Co-Founder of Incipient and talk about how to properly break down an idea to it's fundamental parts. From there we go on to discuss how to look at your product in the correct light as well as the realities of entrepreneurship in the modern world.