Kailie Fagen is a Senior Account Executive at Global Results Communications responsible for media and client relations. During her time at GRC, Kailie has mentored junior staff, secured top-tier national and international media placements, and led client campaigns. Here, she discusses how she got into PR out of college and tips on writing a great press release.

Key Takeaways:

- How to get into PR out of college

- How to write a great pitch

- How to create media lists

Episode Timeline:

2:00 The perks of working for Taco Bell

4:05 How to get a job in PR right out of college

6:45 The importance of writing in PR

7:40 A journalist's take on pitches

10:40 The importance of finding a mentor

12:30 Media lists are all about quality

13:30 AI and the future of PR

15:00 Kailie's feature in the Daily Pilot

18:00 How to redirect clients

20:45 Kailie's family ties to Grocery Outlet

24:15 Tod's love of Grocery Outlet chicken

This episode’s guest:

• Kailie Fagen on LinkedIn

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