Market Mastery

Breaking the Stigma Around Sales with Nora Giannetti


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Sales isn’t just a job. For college students like Nora Giannetti, it’s also a path to discovering leadership and building a rewarding career.


In this episode, Kyle Smith sits down with Nora, a junior at UMass Amherst, co-president of the UMass Sales Club, and go-to-market analyst at The Bridge Group. Nora shares how the sales club reshaped her view of sales, sparked her passion through competitions, and what she seeks in a full-time sales role. She also reflects on running her own business, the allure of medical sales, and why sales blends competition, growth, and financial opportunity.

In this episode, you’ll learn:

  • How college sales competitions can spark a lifelong passion
  • Why understanding company culture and growth opportunities is key for career planning
  • How to break down the stigma surrounding the sales profession

Jump into the conversation:
(00:00) Building a career in sales with Nora Giannetti
(01:09) How joining the sales club changed Nora’s career path
(02:36) The competitive spirit that drives success in sales
(06:09) Discovering the potential impact of medical sales
(08:29) Why financial opportunity matters in a sales career
(11:14) Lessons from running a gluten-free baking business
(14:07) Evaluating company culture and career growth opportunities
(16:03) The appeal of remote and hybrid work models
(17:10) Researching upward mobility through LinkedIn
(18:38) Comparing small company autonomy with big company structure
(20:45) How sales club sponsorships support student success

...more
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Market MasteryBy The Bridge Group