Matthew Freud is probably best known as the founder and guiding light of PR agency Freud Communications. He's also an Oscar and BAFTA winner for his role as producer of the animated short film The Boy, The Mole, The Fox and The Horse.

But what Breed London's Olivia Triggs really wanted to talk to him about was his carefully curated and incredibly diverse art collection, including works by Banksy, Damien Hirst, and Keith Haring, as well as objects like an Enigma coding machine, a piece of Concorde, and dinosaur bones. We also found out about his new hotel/cultural retreat: Bull – A Coaching Inn.