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Brendan Hughson | Building a Successful Family-Owned Home Services Business
Brendan Hughson is the Director of Business Development at Scorpion. In his role, he works with business owners and marketing directors daily about their goals and where they want to take their business. With 10 years of experience running a plumbing company with his father, he’s an expert in what it takes to run a successful business in the home services industry.
Challenges
Brendan emphasizes how real the challenge is to just be on the same page. When you’re not, this is where tensions start to flare up during the workday.
“It’s really sitting down and seeing where your strengths and weaknesses are, and creating a business plan around that.”
Each person is going to be passionate about what they value. It’s important to understand what that passion is, respect it, and find the right fit for your passion within the business.
Families can split up if they don’t take the time to understand each other and how they best fit into the plan.
Prepare and Plan
Brendan’s tips for planning include:
Apprenticeship and Mentoring
Whether a young technician is family or coming from the outside, Brendan says it’s important to start them young. This allows you to shape their skills and help them develop good habits.
However, the craftsmanship industry is struggling right now because fewer people are interested in the trades.
“As far as appealing to potential technicians in the future, I think it’s really just involving the trades more in school. When I was in school we had wood, metal, automotive, and now we don’t have that.”
He points to the fact that our society often looks down on the trades as a line of work. As a nation, he emphasizes the need to showcase the trades as not only something that is necessary, but something you can make a great living at.
It’s not a bad thing to get your hands dirty.
Retaining
To appeal to younger technicians, Brendan highlights the following:
He shares the example of one of his clients who holds a competition among her techs every month to see who can get the most reviews. It breeds competition and camaraderie, benefits the company, and the employees win things like Amazon gift cards and days off.
Succession Planning
Who is going to keep the name alive? Make sure you have a clear path of where you want the business to go. The moment you open your doors is when you need to start planning for who will run the business or continue the family legacy when you’re gone.
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By Scorpion
4.9
1818 ratings
Brendan Hughson is the Director of Business Development at Scorpion. In his role, he works with business owners and marketing directors daily about their goals and where they want to take their business. With 10 years of experience running a plumbing company with his father, he’s an expert in what it takes to run a successful business in the home services industry.
Challenges
Brendan emphasizes how real the challenge is to just be on the same page. When you’re not, this is where tensions start to flare up during the workday.
“It’s really sitting down and seeing where your strengths and weaknesses are, and creating a business plan around that.”
Each person is going to be passionate about what they value. It’s important to understand what that passion is, respect it, and find the right fit for your passion within the business.
Families can split up if they don’t take the time to understand each other and how they best fit into the plan.
Prepare and Plan
Brendan’s tips for planning include:
Apprenticeship and Mentoring
Whether a young technician is family or coming from the outside, Brendan says it’s important to start them young. This allows you to shape their skills and help them develop good habits.
However, the craftsmanship industry is struggling right now because fewer people are interested in the trades.
“As far as appealing to potential technicians in the future, I think it’s really just involving the trades more in school. When I was in school we had wood, metal, automotive, and now we don’t have that.”
He points to the fact that our society often looks down on the trades as a line of work. As a nation, he emphasizes the need to showcase the trades as not only something that is necessary, but something you can make a great living at.
It’s not a bad thing to get your hands dirty.
Retaining
To appeal to younger technicians, Brendan highlights the following:
He shares the example of one of his clients who holds a competition among her techs every month to see who can get the most reviews. It breeds competition and camaraderie, benefits the company, and the employees win things like Amazon gift cards and days off.
Succession Planning
Who is going to keep the name alive? Make sure you have a clear path of where you want the business to go. The moment you open your doors is when you need to start planning for who will run the business or continue the family legacy when you’re gone.