From 2008: Never let a good brand die. That seems to be the marching order given to Brent Poer, general manager of TheWB.com, the web video site launching on Wednesday, August 27. The WB, as you will recall, began in January 1995, and was the short-lived network home of many pop culture TV icons including Seventh Heaven, Steve Harvey, Jamie Foxx, Buffy the Vampire Slayer, Dawson’s Creek, Felicity, Charmed, Gilmour Girls and Smallville.