In our third episode of the Innovation Brief, Matt Briggs sits down with Gordon Hamilton, Digital Innovation Lead at Heineken UK, for an inside look at how a 150-year-old brewing giant is embracing digital transformation. 

Discover how Heineken is reimagining the pub experience for younger generations, addressing sustainability, and driving experimentation through initiatives such as Heineken Studio and the Innovators Brew House. 

Gordon shares candid insights on the challenges of innovating within a heritage brand, adapting to changing consumer trends, and the lessons learned from both successful and not-so-successful projects. 

Whether you’re an innovation enthusiast or a fan of the brewing industry, this episode offers a refreshing perspective on what it takes to keep a legacy brand at the forefront of change.

Connect with our Guest: https://www.linkedin.com/in/gordon-hamilton-759a6785/

The Innovation Brief podcast features conversations with innovation leaders exploring the ideas, challenges, and breakthroughs that are defining our future.

New episodes every two weeks.

To learn more about the Innovation Brief visit https://www.innovationbrief.co