Prosperity Podcast with Nicole Bremner

Bricked It: The Real Deal Chapter Five #185


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Why the property millionaires on your feed haven't weathered a storm — and the real, unglamorous story of my own 15 years in property: the accidental wins, the nightmare flat, and the lessons that built the SAFER system.

Scroll through Instagram and you'll find no shortage of self-proclaimed property millionaires promising you the pot of gold from a single seminar. This chapter is my answer to all of them.

Here's a tip I share early on: run their name through Companies House and look at the actual accounts — the cash reserves, the liabilities. You'll often see a very different picture from the one on the feed. I don't think most influencers have bad intentions; the problem is many of them have never weathered a real storm. They haven't seen what a 15% market drop does to someone who's highly geared. I have.

So I tell you my real story — the whole, unglamorous path. Becoming an accidental landlord with a Clerkenwell flat that sold for double (property's easy, right?). The Hackney flat I bought from a distressed seller that became a years-long nightmare: non-paying tenants for 15 months, four trips to court, damp, and roughly £50,000 I'll probably never recover. The Austrian ski apartment I bought while heavily pregnant and couldn't even view. An assisted sale that worked out well for everyone. And how all of it taught me I'm simply too soft to be a landlord.

Fifteen years, the wins and the failures, plus the mistakes I've learned from others — that's the foundation the SAFER system is built on.

In this episode:

  • The Companies House trick for checking if a "property millionaire" is the real deal
  • Why influencers who've never weathered a downturn are the most dangerous to follow
  • My accidental-landlord beginnings — and why "property is easy" is a trap
  • The Hackney flat from hell: 15 months of unpaid rent, four court cases, £50k underwater
  • Why blind hope doesn't pay the bills, and how my real track record shaped the SAFER system

A note on the voice: what you're hearing is an AI-generated version of my voice reading my own words. It's me — just not in the room. I'd rather be upfront about that than pretend otherwise. Every word, every lesson, and every mistake is mine.

Spotted a too-good-to-be-true pitch lately? Tell me on Substack at nicolebremner.substack.com, where paid subscribers get early access, extended commentary, and the chance to ask me anything.

Subscribe wherever you listen so Chapter 6 lands automatically.

Next week: Chapter 6 — It's All About People.

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Disclaimer: The views and opinions expressed in this podcast belong solely to the host and guest speakers. The view and opinions of the guest speakers do not represent that of the host. Always do your own research. 

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Prosperity Podcast with Nicole BremnerBy Nicole Bremner

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