Paul sits down with Julie Wenger to discuss the nuances of podcasting and the intricate world of sales. They explore the challenges of defining podcast content, the importance of understanding your audience, and the dynamic differences in communication styles between men and women in business. Julie shares her background in social work, Medicare fraud investigations, and HR sales, emphasizing her passion for helping people and elevating businesses. The conversation also touches on overcoming the stigma of sales, the importance of genuine connections, and the journey of self-mastery through effective communication.