Organizations are on a quest to a modern technology stack. This includes integration, which is the glue that brings it all together. Yet, selling the value of integration can get technical too quickly and hard to articulate. Understanding the business and technical benefits of integration and how they translate into business value is key to building the case for investment in this technology and in a broader digital platform.

Speakers: 

Shari Lava - Research Director, IDC

Emily Mui - Sr. Director, Product Marketing Lead For SAP Integration Suite

CTA's:

Modernize Your Integration Landscape Virtual Summit https://bit.ly/3S8UUmM

The Integration Scoop Podcast

Introduction:

• Special edition presented by SAP and Let's Talk Data podcast.

Guest Speaker: Sheri Lava from IDC:

• Sheri leads marketing strategy for SAP's iPASS solution (SAP Integration Suite).

Integration Market Overview:

• Integration market reached $8.5 billion in 2022, expected to reach $18 billion by 2027.

Why Integration Delivers Strategic Business Value:

• Connectivity is the bedrock for building a strong foundation for digital businesses.

Challenges and Growth:

• Integration market growth driven by the need for data connectivity in digital businesses.

Business Challenges in Implementing Integration:

• Change management for developers adapting to new ways of working.

Business Outcomes and Objectives:

• Translation of technical benefits to business value.

Low-Code and Measurement of Success:

• Evolution of low-code tools and their impact on traditional metrics.

Integration for Automation:

• Integration as a key player in holistic automation strategies.

Trends in Integration:

• Significance of AI in integration solutions, enhancing capabilities like error detection and prediction.