There have been so many problematic practices we’ve used in nonprofit communications...so how do we start thinking about communications, differently? Well, in this episode, Michelle talks with Sarah Durham founder of Big Duck, a New York-based nonprofit communications firm, podcaster with The Smart Communications podcast and author of two books including Brandraising and The Nonprofit Communications Engine! We talk about the difference between communications, marketing and branding, how Americans are terrible at research, unnecessary urgency as a characteristic of white supremacy in communications, and what we can start doing differently today!