Playing for Keeps

Bringing DTC brands into the subscription space with Kaleigh Moore


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Kristen goes deep with writer and DTC expert Kaleigh Moore, a veteran of the Churn Buster blog, not to mention Forbes, AdWeek, and more.
This week on PFK is a little different. With the recent explosion of brands entering the DTC space, Kris and Kaleigh look at some of the most exciting players and workshop ways that they could grow with a subscription model. From Outdoor Voices to Casper and Allbirds, this conversation digs into product discovery, working with an engaged community, and the future of the DTC space in 2020.
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Playing for KeepsBy Churn Buster