$BTI announces its Q4 2024 earnings, reflecting a 1.3% group revenue growth and a 1.4% rise in adjusted operating profit. Notable highlights include the expansion of smokeless products, contributing 17.5% to revenue. Risks include market challenges in the U.S. and regulatory impacts in Bangladesh and Australia. With a commitment to shareholder returns, BAT aims for 2025 guidance of 1-2% growth amidst macro pressures. Future product innovations and market adjustments are expected to support a return to growth. 📈 Check details at valueverge.com/BTI.