Broadway Across America, a national, privately-owned company, manages broadway touring shows in 48 American cities. For Indianapolis, and Salt Lake, the group sales manager is Chris Schneider, who describes differences between cities both in culture and marketing. An example of differences is Book of Mormon, which performs five to ten minutes longer in Salt Lake than elsewhere because "laugh times" are longer there. Some towns support lesser-known plays and shows, while others require well-known traditional presentations.