Created by Abbott Mead Vickers BBDO.
Sometimes, no explanation can replace the live experience itself. Having a wordy explanation about something as unique as the Sistine Chapel is a way to dramatize the power of the immersive experience offered by a virtual museum that BT broadband allows clients to access.
P.S. Don't judge the product. Come on, it was the early 2000s.

Created by Abbott Mead Vickers BBDO. Sometimes, no explanation can replace the live experience itself. Having a wordy explanation about something as unique as the Sistine Chapel is a way to dramatize the power of the immersive experience offered by a virtual museum that BT broadband allows clients to access. P.S. Don't judge the product. Come on, it was the early 2000s.

BT :: Sistine Chapel

Spotcast is a radio spot library. 

Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. 

However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

Business

Marketing

Spotcast is a radio spot library. Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

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BT :: Sistine Chapel

BT :: Sistine Chapel