Brand Anatomy

Build a Brand Not a Business


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Be on Brand. A brand makes fans a business makes customers. What is branding? Why it’s important to focus on building a brand and not a business.

In this episode I cover:
What is Branding 
The difference between a brand and a business
Why you need a brand
Why companies hire celebrities as spokespeople
How to create an authentic brand

Wondering how to discover your personal brand and how to put the pieces together? Go to onthentic.com to access the first 3 steps of my client branding process for free. 

Get the links to what I have found is the most profound, studied personality assessment to find your type and learn how I use it to create brands, marketing, and websites for my clients. . It will help you with your communication style, visual style and even helps in knowing what to shoot in photo shoots, or what stock photos to select for your website and social media. Especially as a coach, author, speaker, or service-based business.

Access it for free today at onthentic.com

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Brand AnatomyBy Monica Fawn