Welcome to the first  episode of Book Club For Pet Groomers Live Reading! In this debut live book reading, Mary Oquendo sits down with Denise Heroux, an industry speaker and business owner, to launch her brand-new book, "Build it Right: The Professional Pet Grooming Business." Denise Heroux shares the journey behind creating this actionable workbook, designed not just for aspiring pet grooming business owners but for anyone looking to strengthen and reassess their business foundation. You’ll hear a candid reading from chapter one, where Denise Heroux confronts the myths versus real challenges of ownership, and reveals why understanding your motivation—your "why"—is essential to building lasting success. Plus, get details on where you can get your hands on the book and what’s coming up in future Book Club Live Reading episodes.