In this Retailer discussion with Fred Skoler I learned a lot about how the awards and gamification aspects of e-commerce are being used by retailers such as Shop Your Way, a unit of Sears Holdings to improve loyalty and ultimately revenues.

In this Retailer discussion with Fred Skoler I learned a lot about how the awards and gamification aspects of e-commerce are being used by retailers such as Shop Your Way, a unit of Sears Holdings to improve loyalty and ultimately revenues.

In this Retailer discussion with Fred Skoler I learned a lot about how the awards and gamification aspects of e-commerce are being used by retailers such as Shop Your Way, a unit of Sears Holdings to improve loyalty and ultimately revenues.

Builder Interview - Fred Skoler of ShopYourWay on how to use gamification and rewards in retail.

Interviews, analysis and research into the role, implementation, integration and usage of technology in retail. Covering Online including e-commerce, mobile and social commerce as well as Offline, local commerce and the merger of all Commerce. Interviewing CEOs and founders of retail startups and helping inform retailers on what is happening in #retailtech and how to navigate the waters.

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Builder Interview - Fred Skoler of ShopYourWay on how to use gamification and rewards in retail.

Builder Interview - Fred Skoler of ShopYourWay on how to use gamification and rewards in retail.