A transport machine can take you far and fast if you equip it with the right tools, fill it up with efficient fuel, and have it navigated by a skilled driver. In the same manner, a business can thrive with the skills of the owner, with efficient tools to run the business, and through effective marketing strategies that capture the right audience. Today’s episode features an Instagram expert who runs a 7-figure business just by helping women entrepreneurs create impact through effective marketing. Sue B. Zimmerman is also a business coach and today, she shares her expertise and marketing strategies to help our audience elevate their healthcare business to 7-figures.

“The more consistent you are with the way your content feels and looks, the more people will recognize you and stay connected and committed to you.”

-Sue B. Zimmerman

In this Episode:

• Create a marketing machine that effectively conveys everything your business stands for to the right audience.
• The new marketing tool of the decade and how your business can leverage this tool to promote its message and value to the world. 
• The most important aspect of your bio and the tricky part that you need to maneuver to make sure you don’t get your audience confused and lose interest. 
• Strategically connect all your social media platforms so that they are supporting and optimizing one other and are aligning to your desired outcome. 
• How to generate organic engagement from your feed posts and activate the magnet that pulls people in every time you post.

Episode Resources: 

• Healthcare Business Secrets: Free Group

Connect with Sue B. Zimmerman: 

• Instagram
• Website
• Facebook
• Twitter
• LinkedIn
• Youtube

Connect with James Neilson-Watt:

• Facebook
• Instagram
• Youtube
• Website