In this episode, Jake Lynn, a leading authority on telesales shares how to go about building a B2B sales pipeline. Insights he shares include: 

• The difference between telemarketing and telesales
• Where does the sales relationship with a customer end
• How to go about building a B2B sales pipeline 
• How to easily identify those who are ready for the next stage of the pipeline
• How Jake adds value to those in the sales pipeline
• Skills that Jake recommends salespeople develop to deepen relationships virtually
• How personal branding activities like podcasting are key to building a B2B sales pipeline
• Good practices that telesales professionals need to incorporate
• The best ways to measure sales success
• and much more