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Building a Collaboration Marketplace for Creatives | Tomás Uribe, Mavity


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In this podcast episode, we sit down with Tomás Uribe, a composer from Colombia who moved to New York to pursue his dreams of creativity and entrepreneurship. We learn about his background in business and how he came to start his company, Mavity, which helps creative freelancers find ways to monetize their passions. Tomás shares his journey to entrepreneurship, which began with difficult competition in the music industry. He had no exposure to business classes or the concept of entrepreneurship, but he had always been an artist and creator. After deciding to pursue an entrepreneurial lifestyle, he began to explore how to solve problems in the creative industry, which led to the creation of Mavity.

 

We discuss the idea of monetizing passion and how Mavity provides an alternative to the traditional gig economy. Through its platform, creative freelancers can collaborate with others and earn money doing what they love. The company has made it. Its mission is to help people make a living from their passions and realize their full potential.

 

Tomás also explains that Mavity focuses on two verticals: design and audiovisual. The pool of creatives is global, with most of them coming from Colombia due to the founders' backgrounds. We also discuss the rise of creativity in Latin America, with companies like Netflix and gaming companies entering the market.

 

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Founder Bio:

Tomás Uribe is an entrepreneur, Co-founder, and CEO at Mavity, the collaboration marketplace for cloud-based creative teams. Tomás has been featured in INC. Magazine, Forbes, and an invited speaker at several conferences and events. Mavity is backed by Pharrell Williams, Techstars, Google, and L'Attitude Ventures, among other investors. Prior to Mavity, Tomás worked with global brands including Qualcomm, United Nations, and Leica Camera, and was a touring musician and composer. He has been recognized in the Forbes Next 1000 list, as well as by the Colombian Government Trade Agency - ProColombia.

 

Time Stamps:

03:03 Conversation with Tomas Uribe: Background

05:09 Mavity market pain point 07:17 Benefits of the gig economy for creative professionals

08:29 Monetizing passion through creativity

12:53 Understanding the buyer profile of a creative marketplace platform

14:32 Leveraging freelancers for creative projects

18:14 Benefits of high-frequency communication in creative teams

19:44 Mavity's unique project management services

23:53 Waiving fees for creators on Mavity platform and creative ops subscription for clients

25:26 conversation on the scope of work and internal team dynamics

28:12 Exploring a new model for offshore software development

30:32 Hiring processes and team dynamics

32:15 Fundraising journey for a startup, VC funding for underrepresented founders

37:45 Benefits of TechStars network and generative AI tools

39:23 Exploring the benefits of ai-driven tools for creators

43:57 How to get in contact with the Mavity team

Resources:

Company website: https://www.mavity.co/home

Instagram: https://www.instagram.com/mavity.co/

LinkedIn: https://www.linkedin.com/company/mavity/

Twitter: https://twitter.com/MavityCo

 

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Build Tech Stack EquityBy Darius Gant

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