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What does it really take to grow a boutique fitness brand in 2025? In this episode of Triumph: Fuel & Fire, we sit down with Zack Schares โ aka Zaxfit โ a coach, entrepreneur, and creative force behind some of the most authentic fitness marketing in the game.Zack shares how he first got started in fitness, the Iowa roots that shaped his work ethic, and his mission to bring awareness to causes he believes in. From his early days coaching athletes to his bold presence on social media, heโs always led with heart and authenticity.๐๏ธ We talk about:Why real stories beat paid adsThe biggest mistakes fitness studios make in marketingHow to grow your gym through word-of-mouth and connectionThe power of staying true to your missionWhat it really means to build a brand people believe inWhether you're a gym owner, a content creator, or someone chasing bold goals โ this episode will fuel your mindset and your mission.๐ฅ Subscribe for more episodes from Triumph: Fuel & Fire โ where we talk mindset, wellness, leadership, and the power of showing up.๐Follow Zack: @zaxfit
What does it really take to grow a boutique fitness brand in 2025? In this episode of Triumph: Fuel & Fire, we sit down with Zack Schares โ aka Zaxfit โ a coach, entrepreneur, and creative force behind some of the most authentic fitness marketing in the game.Zack shares how he first got started in fitness, the Iowa roots that shaped his work ethic, and his mission to bring awareness to causes he believes in. From his early days coaching athletes to his bold presence on social media, heโs always led with heart and authenticity.๐๏ธ We talk about:Why real stories beat paid adsThe biggest mistakes fitness studios make in marketingHow to grow your gym through word-of-mouth and connectionThe power of staying true to your missionWhat it really means to build a brand people believe inWhether you're a gym owner, a content creator, or someone chasing bold goals โ this episode will fuel your mindset and your mission.๐ฅ Subscribe for more episodes from Triumph: Fuel & Fire โ where we talk mindset, wellness, leadership, and the power of showing up.๐Follow Zack: @zaxfit