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Building a Media Empire w/ Michael Sikand, Cofounder of Our Future | Ep. 39 [HD]
In this conversation, Michael Sikand, discusses his journey from starting a podcast to pivoting to short-form content, building a team, scaling a company, being on Forbes 30 Under 30, and ultimately deciding to pursue an acquisition offer.
Background: Michael Sikand was the cofounder of Our Future, the #1 source of Business for Gen Z. Our Future was acquired by Morning Brew in January of 2023.
Give it a listen and hear Michael Sikand's insights on navigating the startup world, his experiences with growth and acquisition, and his advice for aspiring entrepreneurs!
Check out Michael and Our Future Podcast:
YouTube: https://www.youtube.com/@UCtrwNtR3_ilqa2nS6GEKL7w
TikTok: https://www.tiktok.com/@ourfuturehq
Michael's Twitter: https://twitter.com/michaelsikand
Michael's LinkedIn: https://www.linkedin.com/in/michaelsikand/
Stay Connected:
Subscribe for more insights: https://www.youtube.com/@nextbigthinghq
Join our community: www.linkedin.com/company/nextbigthinghq/
Tweet us your thoughts: https://twitter.com/NextBigThingHQ
Don't forget to Like, Share, and Subscribe for more content like this!
Outline:
00:00 Introduction
01:19 Getting Started in Podcasting
04:40 Evolution to Short Form Content
07:45 Creating Engaging TikTok Stories
11:14 The Future of Short Form Content
14:49 Exposure for Young Founders
16:25 Skill Acquisition
19:19 Hiring, Acquiring, and Scaling
24:06 Transitioning to Agency Business
25:25 Getting Acquired by Morning Brew
30:05 The Post-Acquisition Experience
34:58 Forbes 30 Under 30
36:42 Behind the Scene of Our Future Podcast
37:13 The Value of Trying New Things
38:30 Advice to Younger Self
40:00 What's Next for Michael
View all episodes
By Connor FataIn this conversation, Michael Sikand, discusses his journey from starting a podcast to pivoting to short-form content, building a team, scaling a company, being on Forbes 30 Under 30, and ultimately deciding to pursue an acquisition offer.
Background: Michael Sikand was the cofounder of Our Future, the #1 source of Business for Gen Z. Our Future was acquired by Morning Brew in January of 2023.
Give it a listen and hear Michael Sikand's insights on navigating the startup world, his experiences with growth and acquisition, and his advice for aspiring entrepreneurs!
Check out Michael and Our Future Podcast:
YouTube: https://www.youtube.com/@UCtrwNtR3_ilqa2nS6GEKL7w
TikTok: https://www.tiktok.com/@ourfuturehq
Michael's Twitter: https://twitter.com/michaelsikand
Michael's LinkedIn: https://www.linkedin.com/in/michaelsikand/
Stay Connected:
Subscribe for more insights: https://www.youtube.com/@nextbigthinghq
Join our community: www.linkedin.com/company/nextbigthinghq/
Tweet us your thoughts: https://twitter.com/NextBigThingHQ
Don't forget to Like, Share, and Subscribe for more content like this!
Outline:
00:00 Introduction
01:19 Getting Started in Podcasting
04:40 Evolution to Short Form Content
07:45 Creating Engaging TikTok Stories
11:14 The Future of Short Form Content
14:49 Exposure for Young Founders
16:25 Skill Acquisition
19:19 Hiring, Acquiring, and Scaling
24:06 Transitioning to Agency Business
25:25 Getting Acquired by Morning Brew
30:05 The Post-Acquisition Experience
34:58 Forbes 30 Under 30
36:42 Behind the Scene of Our Future Podcast
37:13 The Value of Trying New Things
38:30 Advice to Younger Self
40:00 What's Next for Michael