Discover how to build a powerful personal brand in today’s job market with branding expert Colleen. In this episode, we explore what defines a personal brand, common mistakes to avoid, and how to authentically align your brand with your career goals. Colleen shares insights on leveraging LinkedIn, reframing past experiences for career transitions, and branding trends. Whether you’re job seeking, changing industries, or simply want to be more visible, this episode will help you stand out with confidence.