Your portfolio isn't just a collection of pretty pictures—it's your most powerful marketing tool. In this episode of The Brand Photographer's Lounge, I dive into the strategy behind building a portfolio that not only showcases your skills but actively attracts and converts your ideal clients.

Whether you're just starting out or looking to refresh your existing portfolio, I'll share insights on how to curate with intention, avoid common mistakes, and ensure your work resonates with the right audience. Plus, I reveal a simple yet game-changing approach to portfolio building—without working for free.

Tune in to learn how to make your portfolio work for you and set yourself apart in the world of brand photography.

Timestamps

[00:00] - Introduction [01:30] - The Purpose of Your Portfolio [04:00] - Key Elements of a High-Impact Portfolio [07:00] - Common Portfolio Mistakes to Avoid [10:30] - Building a Portfolio Without Working for Free [14:00] - Updating & Maintaining Your Portfolio [17:30] - The Role of Video in Portfolio Building [19:00] - Final Takeaways & Next Steps [20:00] - Outro

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