The Hard Hats & Homepages Podcast - Practical marketing & website wisdom for the trades

Building a Successful Construction Marketing Funnel: A Path to Client Acquisition and Retention


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In this episode, we explore the essential components of a construction marketing funnel and how it can transform client acquisition and retention for contractors. Discover the four key stages of the funnel—Awareness, Interest, Consideration, and Conversion—and learn effective strategies for each stage, including local SEO, content marketing, and automation. By building and optimizing your marketing foundation, you'll attract quality leads and foster lasting client relationships, ensuring predictable growth for your business.

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The Hard Hats & Homepages Podcast - Practical marketing & website wisdom for the tradesBy Darren Slaughter