What’s the lifetime value of your customers? Shannon Lutz is a marketing mentor and the CEO of The Social Bungalow. She’s also the founder of Bungalow Coffee and happens to be my business coach. Shannon joins the podcast to chat about building a thriving Facebook community and establishing your value ladder. In this episode, Shannon shares how she creates program suites structured around her clients’ growth needs. We also discuss building an engaged Facebook community, increasing purchase points, and so much more.

 

In this episode, we cover:

• Building an engaged and thriving Facebook community
• Building customer lifetime value
• Prioritizing to avoid burn out
• An inside look into Shannon’s team

 

“What's the lifetime value of the client? Meaning they came in, they bought this one thing, but when are they coming back? And why are they coming back? And how do we get them back in? And how do we increase their purchase point, and those are the constant questions that you're working towards.” - Shannon

Links mentioned: 

• Shannon’s Instagram: @thesocialbungalow
• Shannon’s website: thesocialbungalow.com
• Bungalow Coffee: @bungalowcoffeeco
• Dana’s Instagram: @thisisdanabowling
• Content That Converts Freebie
• Dana's Free Clubhouse Guide 

 

If you’re ready to uplevel your Instagram, my 12 week Amp Up Your IG program is launching on February 1, 2021. Get on the waitlist now!