This week, Marcus and Tim virtually sat down with Paul Roetzer - one of the foremost leading minds on artificial intelligence in marketing. Before he emerged as the AI authority in the industry, he was a successful agency owner for 20 years and is the author of thought-provoking titles like The Marketing Blueprint and The Marketing Performance Blueprint. 

In Agency Talk’s first two-part episode, Paul covers his career as an agency owner, leading to when he ultimately sold his business to found the Marketing Artificial Intelligence Institute. Check out Part 2 for the full discussion on AI!