Confessions with Jess and Cindy

Building an Agency with Maria Rio


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In this unfiltered glimpse into her entrepreneurial journey, Maria Rio pulls back the curtain on the relentless work ethic, strategic systems, and authentic team-building approach that is skyrocketing her firm's rapid growth.

With refreshing candor, Maria also confesses the challenges she's faced - from difficult hiring decisions to struggles with boundaries and self-care amidst her relentless work ethic. Her resilience and commitment to constant growth will leave you feeling empowered to tackle your own entrepreneurial obstacles with renewed clarity and determination.

In this episode of Confessions, Maria shares:

  • Her multi-pronged lead generation tactics that keep her pipeline consistently full, from leveraging LinkedIn to hosting webinars and fostering strategic partnerships.
  • The meticulous preparation and onboarding systems she implemented to seamlessly embed her first hire and maintain a consistent, values-driven client experience.
  • Her evolved mindset on transitioning from a subcontractor model to hiring employees, and the unique considerations involved in that pivotal decision.
  • The authentic, community-centric principles that guide her firm's culture and approach to building a diverse, mission-aligned team.

So tune in as Maria shares the truth about her first year building a thriving, multiple six-figure nonprofit consulting firm. You'll walk away with actionable strategies to implement in your own business and the inspiration to approach your ambitions with the same tenacious passion that propelled Maria's success.

Connect with Maria: 

Go Further Together (Website): https://www.gofurthertogether.ca/ 

The Small Nonprofit Podcast: https://www.gofurthertogether.ca/podcast 

Maria Rio (Linkedin):https://ca.linkedin.com/in/mariario 

Connect with Cindy:

Cindy Wagman Coaching: cindywagman.com

Fractional Fundraising Network: fractionalfundraising.co/

LinkedIn: ca.linkedin.com/in/cindywagman


Connect with Jess:

Out In the Boons: outintheboons.me

LinkedIn: linkedin.com/in/jesscampbelloutintheboons/





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Confessions with Jess and CindyBy Cindy Wagman and Jess Campbell

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