<p>In this episode, you'll hear Blaine and Brooks unpack their experience using Tripwire Offers, as well as an overview of:</p> <ul> <li>How the customer decision-making process works</li> <li>Why the Tripwire makes it easy for them to say YES</li> <li>The 7 attributes of an irresistible Tripwire Offer</li> <li>What products your Tripwire Offer must include.</li> </ul>

In this episode, you'll hear Blaine and Brooks unpack their experience using Tripwire Offers, as well as an overview of: How the customer decision-making process works Why the Tripwire makes it easy for them to say YES The 7 attributes of an irresistible Tripwire Offer What products your Tripwire Offer must include.

Building an Effective Tripwire

The war for the food dollar is upon us and the future of the small family farm is hanging in the balance.

But there's hope... Recently, a growing group of ambitious producers have found a way to stay competitive through direct marketing and this show is the frontline resource to equip them take the fight to the next level.

Each episode you'll hear industry experts breakdown proven growth strategies that have been battle tested by true in-the-trenches experience.

Business

Entrepreneurship

Marketing

The war for the food dollar is upon us and the future of the small family farm is hanging in the balance. But there's hope... Recently, a growing group of ambitious producers have found a way to stay competitive through direct marketing and this show is the frontline resource to equip them take the fight to the next level. Each episode you'll hear industry experts breakdown proven growth strategies that have been battle tested by true in-the-trenches experience.

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Building an Effective Tripwire

Building an Effective Tripwire