In this episode of Humans in Accounting, host Alex Roman talks with Jaime Rodríguez, CEO and owner of Bookkeepers.com, founder of Paralledger, and author of Beyond the Books.

Jaime shares his inspiring journey: from being stuck in a draining 9–5 job, to building his own bookkeeping business, to ultimately becoming the CEO and owner of Bookkeepers.com, one of the most influential platforms in the accounting space.

We cover:

• Why Jaime left the traditional 9–5 path to start a bookkeeping business.

• The challenges of getting his first client and how Bookkeepers.com changed everything.

• Founding Paralledger and the story behind its name.

• Becoming CEO (and now owner) of Bookkeepers.com

• The importance of community in building a successful business.

• Favorite food 🍕 (spoiler: it involves pizza… a lot of it).

• His advice for entrepreneurs: Don’t do it alone.

• What’s next for Bookkeepers.com → AI, education, and GrowCon 2025.
  

If you’re an accountant, bookkeeper, or aspiring entrepreneur, this episode is packed with insights on how to build, scale, and thrive in accounting through community and innovation.

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