Growing and preserving the rich histories of brands like Bridgestone and Firestone doesn’t just happen naturally. It takes global collaboration, creativity, and coordination. Bridgestone Americas Chief Marketing Officer, Philip Dobbs, and Director of Branding & Marketing Strategy, Elizabeth Lewis, sit down with host Keith Cawley to share the strategies and investments that are helping tell our brand stories, market our products, and engage consumers in today’s dynamic, rapidly changing world.