In an age when media outlets have less space for listings, it is increasingly important to rethink how we all approach gig publicity and pre-show/pre-festival promotion. This session will provide specific insight into how the modern-day musician or presenter should approach marketing gigs to current and potential fans.

Moderator: Matt Merewitz (Fully Altered Media) Panelists: Marquis Hill; Sydney Hill; Zooey T. Jones (Jazz at Lincoln Center); Adrienne Stortz (Miller Theatre)