How do you work towards developing trust with candidates during the first phone call? Jackie shares her tips for building rapport and ensuring a greater level of interest in the job opportunity. You can build a better relationship with applicants by slowing down, being present, and using openers that convey genuine interest and conversation. Additionally, recruiters must learn about what candidates are looking for and be enthusiastic when selling the job opportunity. Recruitment is a relationship-building business and advises recruiters to put the candidate’s interests first.

Writing down the candidate’s name at the beginning of the phone call to help remember it throughout the interview is a great first step towards building trust. Jackie also recommends considering what job candidates are looking for, including in-house processes and unique incentives.