Technology has an undeniable impact on mental health: not just on mental health issues like anxiety and depression, but also on mental health care and the way we access it. Founded in 2020, Cerebral provides online access to psychiatrists and therapists with the aim of offering affordable, high-quality, long-term mental health care to anyone who might need it. As Chief Product Officer, Alex Stried spends a lot of time focusing on user experience. Drawing from her experience at Cerebral, as well as her time at Ellevest and Weight Watchers, Alex talks about best practices for building user-centric products. She shares strategies for directly connecting with your users, building profiles of them, and retaining users once they're on board. 

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