Off the Beaten Path

Building Community, Not Just Content: The RGG Story


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From the streets of Chicago to the forefront of the gun community, Lito, aka Regular Gun Guy, joins 'Off The Beaten Path' to share his incredible journey. Discover how he built a thriving community from the ground up, his unfiltered perspective on the industry, and why authenticity always wins.

Join Cush and Breezy as they sit down with Lito, A Regular Gun Guy (RGG). Lito shares his story of growing up in Chicago, his introduction to firearms, and how he accidentally started a YouTube phenomenon. They discuss the importance of community, the challenges faced by minority creators, and the future of the gun space. Plus, Breezy drops another fire beat, and they explore the realities of staying true to yourself in a world of influencers and trends.

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Off the Beaten PathBy Cush Arrue and Rob Henson