Starting a new business is never easy, but it is especially challenging to build during a pandemic. In this episode, APU business professor Dr. Ashley Taylor talks to Tiffany Murphy, owner of Art & Soul Gallery and Boutique in Philadelphia, about challenges she faced during the pandemic and times of civil unrest. Learn more about what drove her passion to open an African-inspired art gallery and boutique in an underserved Black community and how she’s weathered the storms by having a strong business plan, vision, and mission.

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