Simple Tech for Coaches: How to Start Your Coaching Business, Set Up Your Tech, and Launch Without Overwhelm

Building Confidence as a New Coach: What Running 100 Miles Taught Me


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If you think other coaches are miles ahead of you, you're probably skipping the one thing that would close that gap fast, and it has nothing to do with your tech setup or marketing strategy.

In this episode, you'll learn:

  • Why comparing yourself to established coaches keeps you stuck at the starting line
  • The power of focusing on your next immediate step instead of the entire journey
  • How consistency builds confidence faster than waiting until you feel "ready"
  • Why you need pacers (mentors, community, support) to finish the race
  • How every coach who seems miles ahead was exactly where you are at some point

When I ran my first 100-mile race, I wasn't sure I'd finish. Most runners had been training their entire lives. I kept comparing myself to them, until I learned that confidence doesn't come from feeling ready. It comes from showing up consistently and stacking small wins, one step at a time.

The same principle applies to building your coaching business. You don't need a perfect setup to start. You need to focus on your next milestone, find your support system, and keep moving forward even when it's hard.

If you are ready to build a strong and professional foundation for your coaching work, take a look at my course Your Professional Foundation for Online Coaching. It will walk you through your domain, your business email, and your first website with simple and clear steps. 

Get my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead)

Follow Simple Tech for Coaches for more guidance on building momentum in your coaching business without getting overwhelmed. 

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Simple Tech for Coaches: How to Start Your Coaching Business, Set Up Your Tech, and Launch Without OverwhelmBy Curtis Satterfield, PhD. Practical Tech and Business Setup Help for New Coaches