CMBA CEO Brian Crichton returns to the podcast to discuss the critical leadership discipline of clarity. In this episode, Brian shares how transparency, or "saying the quiet part out loud," reduces confusion and builds trust across the firm. He walks through the crucial steps of translating big strategy into daily, actionable tasks, and how to set firm expectations without resorting to micromanagement. Brian also offers insights on achieving alignment across multi-office locations and ensuring communication truly lands with every team member, even during challenging moments.