What does it take to lead with authenticity, build a thriving business, and grow stronger through adversity, both professionally and personally? 

In this episode of Leadership Blueprints, BJ Kramer sits down with powerhouse duo Jim Carter of CBRE/Turner Townsend and Barbara Balongue, founder of Balongue Design, to explore the art of leadership through the lens of real-life experience, grit, and long-term vision. From Barbara’s leap into entrepreneurship during a recession to Jim’s three-decade blueprint for career growth focused on technical mastery, networking, and strategic leadership, this conversation offers a masterclass in leading with purpose.  

Along the way, they share insights on the importance of vulnerability, the power of intergenerational collaboration, and why running toward problems, not away from them, is the mark of a true leader. For a fresh perspective on resilience, relationship-building, and what it means to lead a life (and business) with integrity and intention, tune in today! 

Key Points From This Episode: 

• A three-phase career strategy: competence, network, strategy. 
• Overcoming adversity to build true leadership strength. 
• Reasons to run toward the fire, not away from it. 
• The importance of listening and learning across generations. 
• Embracing risk, leading with vision, and other traits of successful leaders. 
• The likability factor: why charisma is a secret weapon in leadership. 

Quotes: 

“Looking back, all of the economic downturns that I've lived through since the start, all the difficult clients, all the challenges, all the project setbacks, those are the things that really informed me and taught me how to be a leader.” — Barbara Balongue  

“If you see a big fire, run into it. Don't run away from it. I use that language almost on a weekly basis with my team. If you see a problem, which we equate to a big fire, run right into it and put it out.” — Barbara Balongue

“Being vulnerable, and humble, and showing empathy is core to having a relationship, both in business and in [your personal life].” — Jim Carter

“I don't see a separation between personal and professional. You have to be an authentic person. People are attracted to what they see, not what they hear.” — Barbara Balongue

Links Mentioned in Today’s Episode: 

Jim Carter on LinkedIn 

Turner & Townsend 

CBRE 

Barbara Balongue on LinkedIn 

Balongue Design 

The Likability Factor: How to Boost Your L-Factor and Achieve Your Life's Dreams 

Leadership Blueprints Podcast 

MCFA 

MCFA Careers 

BJ Kraemer on LinkedIn