Sizzle Podcast

Building In-Depth Customer Personas


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How well do you really know your audience? In Episode 4 of the Sizzle Podcast, host Bear Wade explores how to create detailed customer personas that go beyond surface-level demographics to truly connect with your customers.


Learn how to gather meaningful data, uncover psychographics, and craft personas that precisely guide your marketing efforts.


Plus, hear how refining Sizzle’s own personas transformed engagement and strategy. If you’re ready to turn audience insights into actionable marketing, this episode is your roadmap!

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Sizzle PodcastBy Sizzle