All Things Book Marketing

Building Influence and Community: The Future (and Power) of Author Newsletters


Listen Later

Building Influence and Community: The Future (and Power) of Author Newsletters 

In this episode of 'All Things Book Marketing,' the host Corinne Moulder, Smith Publicity's Vice President of Business Development, interviews Kathleen Schmidt, founder of Kathleen Schmidt Public Relations.

They discuss Kathleen's extensive experience in book publishing as a publicist, literary agent, acquisitions editor, and ghostwriter. Kathleen shares the inspiration behind her popular newsletter 'Publishing Confidential,'  on Substack.

 She offers advice on creating engaging content, building a newsletter audience, and the evolving role of digital platforms in the publishing industry. Kathleen also touches on future plans, including branded events and a potential podcast.

The conversation provides valuable insights for authors, experts, and publicists looking to navigate the ever-changing landscape of book publicity.

00:00 Introduction and Guest Hype
01:35 Kathleen's Journey to Publishing Confidential
03:32 Growing a Newsletter Audience
07:24 Balancing Personal and Professional Content
10:20 The Role of Newsletters in Modern Publishing
15:40 Tips for Publicists and Newsletter Writers
24:31 Starting and Sustaining a Newsletter
34:13 Future Plans and Conclusion

For more insights about book publicity and book marketing, visit Smith Publicity and subscribe to our newsletter to stay updated on upcoming podcast episodes.
...more
View all episodesView all episodes
Download on the App Store

All Things Book MarketingBy Smith Publicity

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

22 ratings


More shows like All Things Book Marketing

View all
Grammar Girl Quick and Dirty Tips for Better Writing by QuickAndDirtyTips.com

Grammar Girl Quick and Dirty Tips for Better Writing

2,831 Listeners

Fresh Air by NPR

Fresh Air

38,189 Listeners

The Creative Penn Podcast For Writers by Joanna Penn

The Creative Penn Podcast For Writers

613 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,448 Listeners

Book Marketing Mentors by Susan Friedmann

Book Marketing Mentors

74 Listeners

Pivot by New York Magazine

Pivot

9,272 Listeners

Self-Publishing with ALLi by Alliance of Independent Authors

Self-Publishing with ALLi

55 Listeners

The Daily by The New York Times

The Daily

111,917 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

83 Listeners

The Book Marketing Action Podcast by Weaving Influence

The Book Marketing Action Podcast

36 Listeners

Book Marketing Tips and Author Success Podcast by Author Marketing Experts

Book Marketing Tips and Author Success Podcast

84 Listeners

Self Publishing Insiders by Draft2Digital, Kevin Tumlinson, Mark Leslie Lefebvre, Dan Wood

Self Publishing Insiders

25 Listeners

Alexa's Publishing Chat by Alexa Bigwarfe

Alexa's Publishing Chat

23 Listeners

Indie Writers Club by James Blatch & Cara Clare

Indie Writers Club

9 Listeners