The sales excellence function is the perfect marriage between sales enablement and data analysis. What would that look like in your company?

In this episode, I speak with Lucrezia Keane, SVP Sales Excellence at GWI, about what their new sales excellence function has achieved and where it’s going next.

Join us as we discuss:

- Data that companies should track to help SDRs build connections

- Why sales teams should report to sales excellence

- The intricate relationship between sales excellence and sales tools

- How advance planning reduces friction during implementation

Check out this resource we mentioned:

- The Advantage by Patrick Lencioni

For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, Spotify, or our website.