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Justin Chisholm sits down with Vicky Low, CEO of The Magenta Project, to unpack how a volunteer-driven idea born out of the Team SCA all-women campaign in the Volvo Ocean Race 2014-15 has evolved into one of the sport’s most effective engines for getting more women into sailing.
From Team SCA to a Global MovementMagenta began when the Team SCA squad realised that, post-campaign, very few of the women had immediate opportunities. The early goal was simple: create teams and seats. The breakthrough, Vicky explains, was recognising that mentoring scales impact far wider than a single campaign. Since 2018, Magenta’s mentoring programme has become its “jewel in the crown”, spawning practical pathways across offshore, inshore, foiling, media, race management, leadership, and — crucially — STEM roles that power the sport and the industry behind it.
What’s Changed — and What Hasn’tWomen’s sport has surged in the last decade and sailing is catching up, but Vicky is candid about where the friction still lives: not so much at the elite level, but at clubs and local events where too many still don’t feel welcome. Magenta’s new 2 x 25 global survey (an update to its 2019 strategic review) shows a big uptick in perceived opportunity — yet persistent themes of discrimination, access, and, above all, confidence remain. (“Opportunity” was the most-used word in 2019; in 2025 it’s “confidence.”)
What Magenta Is Doing NowVicky supports mandates that create space (e.g. women on AC75 crews) — but insists the sport must invest in training pipelines so teams pick the best person for the job, not a token. Showcase events like the Women’s America’s Cup help accelerate readiness, but the real test is year-round depth: coaching, seat time, and exposure to the technical systems that decide modern performance.
How You Can HelpIf we do this right, says Vicky, Magenta will make itself obsolete — because inclusive pathways will be the sport’s default. Until then, they’re building the “village” sailing needs.
By Justin ChisholmJustin Chisholm sits down with Vicky Low, CEO of The Magenta Project, to unpack how a volunteer-driven idea born out of the Team SCA all-women campaign in the Volvo Ocean Race 2014-15 has evolved into one of the sport’s most effective engines for getting more women into sailing.
From Team SCA to a Global MovementMagenta began when the Team SCA squad realised that, post-campaign, very few of the women had immediate opportunities. The early goal was simple: create teams and seats. The breakthrough, Vicky explains, was recognising that mentoring scales impact far wider than a single campaign. Since 2018, Magenta’s mentoring programme has become its “jewel in the crown”, spawning practical pathways across offshore, inshore, foiling, media, race management, leadership, and — crucially — STEM roles that power the sport and the industry behind it.
What’s Changed — and What Hasn’tWomen’s sport has surged in the last decade and sailing is catching up, but Vicky is candid about where the friction still lives: not so much at the elite level, but at clubs and local events where too many still don’t feel welcome. Magenta’s new 2 x 25 global survey (an update to its 2019 strategic review) shows a big uptick in perceived opportunity — yet persistent themes of discrimination, access, and, above all, confidence remain. (“Opportunity” was the most-used word in 2019; in 2025 it’s “confidence.”)
What Magenta Is Doing NowVicky supports mandates that create space (e.g. women on AC75 crews) — but insists the sport must invest in training pipelines so teams pick the best person for the job, not a token. Showcase events like the Women’s America’s Cup help accelerate readiness, but the real test is year-round depth: coaching, seat time, and exposure to the technical systems that decide modern performance.
How You Can HelpIf we do this right, says Vicky, Magenta will make itself obsolete — because inclusive pathways will be the sport’s default. Until then, they’re building the “village” sailing needs.