In this episode of the FSJA Leaders in Fire & Safety Podcast, host Duncan J. White is joined by Brad Davis, Head of Commercial for North America at Siderise, to discuss the company’s expansion into the US market and its approach to passive fire protection in high-rise buildings.

Their conversation examines how fire safety standards have developed alongside modern construction and why building envelope protection remains a key area of focus. Davis outlines how Siderise is working with regulatory bodies, designers and fire services to support safer specification and installation practices. It also looks at the role of in-house testing and research, including the company’s South Wales facility, and how this capability may be extended into North America as part of its long-term growth strategy.