In this episode, Richard Walsh chats with Michael Fortinberry about his journey from military service to entrepreneurship. Michael shares insights on starting businesses, perseverance, and recognizing strengths. They discuss effective delegation, strategic hiring, and building a strong company culture focused on employee satisfaction and work-life balance. Michael highlights aligning employee potential with company vision and the importance of role-specific contributions. They also explore incentive programs, mentorship, and the impact of AI on trades. Michael shares a success story of a young tradesman and offers ways to connect with him.

(0:00) Introduction of Michael Fortinberry

(0:27) Military background and entrepreneurship journey

(2:52) Starting companies and the role of perseverance

(5:05) Strengths, delegation, and hiring strategies

(7:55) Networking and the hiring process

(10:42) Building company culture and employee satisfaction

(19:50) Understanding financial needs and supporting employees

(24:23) Investing in employees and mentorship

(28:36) Company culture: Authenticity, transparency, and work-life balance

(33:07) Employee potential and strategic vision alignment

(37:15) Role impact on company success and team competition

(42:09) Incentive programs and creating a culture of success

(49:31) Craftsman with Character program

(52:01) Cross-departmental experience and the entrepreneur's role

(54:51) Adapting business vision and seeking feedback

(58:37) The impact of AI on business and trades

(1:03:03) Durable trades in a tech-driven world

(1:04:41) Career paths comparison: Plumber vs. lawyer

(1:05:28) Success story of a young tradesman

(1:06:47) How to connect with Michael Fortinberry

(1:07:32) Closing remarks and upcoming episodes