Join host Abby Martinez in a dynamic conversation with Molly McClure, Head of US Marketing at intelliflo, as they delve into the world of digital marketing. Discover Molly's 20-year journey in the field, from her beginnings at a boutique consulting firm to her current role at the forefront of financial advice technology. Explore the challenges and triumphs of building a marketing strategy from the ground up and gain insights into the power of data-driven decision-making. Don't miss this episode for a deep dive into the evolving landscape of digital marketing.