Invent like an Owner with Dave Schappell

Building the Amazon Website in the Late 90s | Alex Edelman


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Today, in the Invent Like An Owner Podcast, Dave speaks with Alex Edelman. They talk about how an English Major from the University of Pennsylvania joined Amazon as the company’s first dedicated “HTML Wizard”, why the V3 project (in 1997) was mainly about obsession over customer experience, the thrilling yet exhausting experience during Launch Nights, and how a boating accident led to shared ownership through pager rotation.
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Invent like an Owner with Dave SchappellBy Dave Schappell

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